Gwyneth Paltrow’s wellness brand, Goop, is launching a series of Caribbean cruises, Caribbean Journal has learned. 

The sailings are the product of a partnership between Goop and Celebrity Cruises, which will be bringing goop personalities on board for a series of four cruises. 

The cruises, which will kick off in October, will include workouts, mindfulness sessions and other “exlclusive programming.”

Paltrow has serve as Celebrity’s “Well-being Advisor” since April 2021. 

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